Shop the Hold Up bra collection at Kayser, designed specifically for D to G cup shapes and named for exactly what it does.
Three styles cover every kind of day. The Hold Up Iconic Unpadded T-Shirt Bra is the everyday staple: smooth, unpadded microfibre cups with wide supportive wings and firm underwire that lifts without digging. It creates a clean silhouette under anything and stays comfortable from morning to night. The Hold Up Unreal Wire Free Bra is the wire-free option that actually delivers at D to G cup, using wide structured wings and soft flexible cups to provide support without any underwire. And the Hold Up Epic Lace Underwire Bra brings full-bust support in a beautiful lace finish, for women who see no reason why their everyday bra shouldn't also be lovely.
All three styles are available across band sizes 14 to 20 in D through G cup, with new colourways added each season. Browse Hold Up full-bust styles. Free AU delivery on orders over $75.