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20% off* selected styles for spring. Shop Now

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Blue Lingerie

Sale
20% off
10A / Ocean Depth 10A / Black 10B / Red 10A / White 10A / Olympian Blue
+1
Brazilian Push Up Bra $27.96 $34.95
(20)
Sale
20% off
10 / Ocean Depth 8 / Black 8 / Olympian Blue 10 / Hyper Violet
Brazilian Baby Doll Chemise $31.96 $39.95
(8)
Sale
43% off
8 / Blue Wing
Bombshell Bikini $8.50 $14.95
(0)
Sale
57% off
12B / Latte 12B / Leaf Brown 12B / Olympian Blue 12B / Black 12C / Midnight Plum
Alive T-Shirt Bra $15.00 $34.95
(2)
Sale
43% off
10 / Tanager Turquoise 10 / Pink Yarrow 10 / Midnight Plum 10 / Hyper Violet
Alive Brazilian Bikini $8.50 $14.95
(3)
Sale
42% off
12DD / Blue Wing/Floral
Be Sweet Print & Lace Balconette Bra $20.00 $34.95
(1)
Sale
42% off
10B / Blue Wing/Floral
Be Sweet Print & Lace Push Up Bra $20.00 $34.95
(0)
Sale
43% off
10 / Tanager Turquoise_Print
Be Sweet Print & Lace Bikini $8.50 $14.95
(1)
Sale
42% off
XXS / 6 / Black XXS / 6 / Mandarin XXS / 6 / Cobalt XXS / 6 / Jacaranda XXS / 6 / Jacaranda_Neon
+2
Be You High Cut Mesh Brief $7.50 $12.95
(0)
Sale
20% off
10A / Ocean Depth 10A / Black 10B / Red 10A / White 10A / Olympian Blue
+1
Brazilian Push Up Bra $27.96 $34.95
(20)
Sale
20% off
8 / Ocean Depth 8 / Black 8 / Red 8 / White 8 / Cream Whip
+11
Brazilian Bikini $11.96 $14.95
(23)
Sale
20% off
10 / Ocean Depth 8 / Black 8 / Olympian Blue 10 / Hyper Violet
Brazilian Baby Doll Chemise $31.96 $39.95
(8)
Sale
62% off
Miami / 8
Brazilian Chemise $15.00 $39.95
(0)
NEW IN
12 / Black 12 / Ivory 12 / White 12 / Blush 12 / 2pack-Ivory
+8
Daily Essentials Stretch Lace & Cotton Full Brief (219) $18.95
(22)
NEW IN
10 / Black 10 / Ivory 10 / White 10 / Blush 10 / 2pack-Ivory
+8
Daily Essentials Stretch Lace & Cotton Hi-Cut (219) $18.95
(10)
Sale
20% off
10 / 2pack-Black/Winter Sky 10 / Black 10 / Winter Sky
Smooth All Over Lace Full Brief $15.96 $19.95
(0)
Sale
20% off
10 / Black 10 / Winter Sky 10 / 2pack-Black/Winter Sky
Smooth All Over Lace Hi Cut $15.96 $19.95
(0)
Sale
42% off
12B / Charcoal
Total Comfort Lace Trim T-Shirt Bra $20.00 $34.95
(4)
12 / Black 12 / Ivory 12 / White 12 / Blush 12 / 2pack-Ivory
+8
2 Pack Daily Essentials Stretch Lace & Cotton Full Brief (219) $34.00
(22)
10 / Black 10 / Ivory 10 / White 10 / Blush 10 / 2pack-Ivory
+8
2 Pack Daily Essentials Stretch Lace & Cotton Hi-Cut (219) $34.00
(10)
10 / 2pack-Black/Winter Sky 10 / Black 10 / Winter Sky
2 Pack Smooth All Over Lace Full Brief $34.00
(0)
10 / Black 10 / Winter Sky 10 / 2pack-Black/Winter Sky
2 Pack Smooth All Over Lace Hi Cut $34.00
(0)
One Size / Navy
Ladies Plain Wool Blend Crew Sock $10.00
(0)
NEW IN
12 / Black 12 / Ivory 12 / White 12 / Blush 12 / 2pack-Ivory
+8
2 Pack Daily Essentials Stretch Lace & Cotton Full Brief (219) $34.00
(22)
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Our blue lingerie collection includes our favourite cute and sexy blue bras, underwear, matching sets and babydoll chemises. Shop lingerie in navy, light blue, teal, turquoise and more luscious blue shades!

Size Guide

Find your best fit.

Size Guide
Knickers
CM IN
Size Hip Waist
XS (8) 92 - 97 59 - 64
S (10) 97 - 102 64 - 69
M (12) 102 - 107 69 - 74
L (14) 107 - 112 74 - 79
XL (16) 112 - 117 79 - 84
2XL (18) 117 - 122 84 - 89
3XL (20) 122 - 127 89 - 94
4XL (22) 127 - 132 94 - 99
Size Hip Waist
XS (8) 36 - 38 23 - 25
S (10) 38 - 40 25 - 27
M (12) 40 - 42 27 - 29
L (14) 42 - 44 29 - 31
XL (16) 44 - 46 31 - 33
2XL (18) 46 - 48 33 - 35
3XL (20) 48 - 50 35 - 37
4XL (22) 50 - 52 37 - 39
Bodysuits, Camis & Chemises
CM IN
Size Hip Waist Underbust Cup
XS (8) 92 - 97 59 - 64 62 - 67 AA - B
S (10) 97 - 102 64 - 69 67 - 72 A - C
M (12) 102 - 107 69 - 74 72 - 77 B - C
L (14) 107 - 112 74 - 79 77 - 82 B - D
XL (16) 112 - 117 79 - 84 82 - 87 C - D
Size Hip Waist Underbust Cup
XS (8) 36 - 38 23 - 25 24 - 26 AA - B
S (10) 38 - 40 25 - 27 26 - 28 A - C
M (12) 40 - 42 27 - 29 28 - 30 B - C
L (14) 42 - 44 29 - 31 30 - 32 B - D
XL (16) 44 - 46 31 - 33 32 - 34 C - D
Soft Cup Bras
CM IN
Band
Triangle Cup
UK/USA 30 32 34 36 38
AUS 8 10 12 14 16
Underband (cm)
62 - 67 67 - 72 72 - 77 77 - 82 82 - 87
A S S/M M L XL
B S S/M M L XL
C S S/M M L XL
D S S/M M L XL
Underband (in)
24 - 26 26 - 28 28 - 30 32 - 34 34 - 36
A S S/M M L XL
B S S/M M L XL
C S S/M M L XL
D S S/M M L XL
Bra size calculation chart
CM IN
UK/USA 30 32 34 36 38
AUS 8 10 12 14 16
Underbust Measurement (cm)
Measure firmly around ribcage, directly underneath breasts.
62 - 67 67 - 72 72 - 77 77 - 82 82 - 87
Overbust Measurement (cm)
Measure loosely around fullest part of bust.
AA 72 - 75 77 - 80 82 - 85 87 - 90 92 - 95
A 75 - 77 80 - 82 85 - 87 90 - 92 95 - 97
B 77 - 80 82 - 85 87 - 90 92 - 95 97 - 100
C 80 - 82 85 - 87 90 - 92 95 - 97 100 - 102
D 82 - 85 87 - 90 92 - 95 97 - 100 102 - 105
DD 85 - 87 90 - 92 95 - 97 100 - 102 105 - 107
E 92 - 95 97 - 100 102 - 105 107 - 110
F 95 - 97 100 - 102 105 - 107 110 - 112
G 102 - 105 107 - 110 112 - 115
H 105 - 107 110 - 112 115 - 117
Underbust Measurement (in)
Measure firmly around ribcage, directly underneath breasts.
24 - 26 26 - 28 28 - 30 30 - 32 32 - 34
Overbust Measurement (in)
Measure loosely around fullest part of bust.
AA 28 - 29 30 - 31 32 - 33 34 - 35 36 - 37
A 29 - 30 31 - 32 33 - 34 35 - 36 37 - 38
B 30 - 31 32 - 33 34 - 35 36 - 37 38 - 39
C 31 - 32 33 - 34 35 - 36 37 - 38 39 - 40
D 32 - 33 34 - 35 36 - 37 38 - 39 40 - 41
DD 33 - 34 35 - 36 37 - 38 39 - 40 41 - 42
E 36 - 37 38 - 39 40 - 41 42 - 43
F 37 - 38 39 - 40 41 - 42 43 - 44
G 40 - 41 42 - 43 44 - 45
H 42 - 43 44 - 45 46 - 47

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