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Chloe is wearing the Hold Up Unreal Wire Free Bra in pickled beet by Kayser Lingerie

Back view of the pickled beet Hold Up Unreal Wire Free Bra showing the wide plush band and smooth back.

Close-up of the pickled beet Hold Up Unreal Wire Free Bra showing the shaped cups and sheer mesh panels.

Hold Up Unreal Wire Free Bra

Name: Hold Up Unreal Wire Free Bra
Brand: Kayser
SKU: 9360683209185
Price: 39.95 AUD
Availability: InStock
Rating: 4.6 (12 reviews)

$39.95

Complete the set

Hold Up Epic Lace Underwire Bra

$39.95

Hold Up Unreal Wire Free Bra

$39.95

Free Delivery On AU orders over $75

Easy Returns 14-day returns

Wear now. Pay later. Afterpay available

Product Details

No wires. No digging. No compromise. Our Hold Up Unreal Wirefree Bra in Pickled Beet is all about softness and support in a rich, moody hue that's impossible to go past. Designed for D-G Cups, it features shaped cups and a wide, plush band that holds you gently and stays comfortably in place. Sheer mesh panels give it that little extra something, while wide straps and a smooth back offer support that stays put all day. It’s the kind of bra you forget you're wearing… until someone asks where you got it.

• Purple wire free bra
• Shaped support
• Wide soft-touch band
• Sheer mesh panels
• Smoothing sides and back
• Adjustable straps
• Hook-and-eye closure
• Sizes: 14 D-G, 16 D-G, 18 D-G

Built for bigger busts, the Hold Up Bra collection brings together easy comfort and everyday style. From soft, wireless staples to wear-under-everything T-shirt bras this collection is made to lift, smooth and stay comfy all day long. Shop it here online or exclusively at Big W. Find your nearest Big W location here.

Materials & Composition

• Micro: 57% Nylon / 37% Elastane
• Mesh: 82% Nylon / 18% Elastane
• Exclusive of trims

Care Instructions

• Wash before wear
• Warm delicate machine wash in laundry bag with like colours
• Do not Bleach
• Line dry in shade
• Do not tumble dry
• Do not iron
• Do not dry clean

Always check the individual garment label for material composition and care instructions specific to your style.

Delivery & Returns

Free shipping on orders over $75 in Australia!

Orders are dispatched within 24 hours after receipt of payment and are shipped via Australia Post (local) or DHL (overseas) the next business day. Read more about our Delivery Policies.

• Australia: Domestic service - 4 to 7 business days

• Australia: Express service- 2 to 3 business days

• New Zealand: DHL 2 to 4 business days

• UK & Europe: 2-3 business days via DHL

• US: 1-2 business days via DHL to West Coast; 2 business days to East Coast

For our international customers, please note we currently ship DDU (Delivered Duties Unpaid). This means duties and taxes (if applicable) will be the customer's responsibility upon arrival in your country.

If you are not satisfied with your purchase, you can return your unworn items within 14 days of the date of delivery, with an acceptable form of proof of purchase. Please read our Refunds & Exchanges policy for the full terms and conditions.

Size Guide

Find your best fit.

Size Guide

Knickers

CM IN

Size	Hip	Waist
XS (8)	92 - 97	59 - 64
S (10)	97 - 102	64 - 69
M (12)	102 - 107	69 - 74
L (14)	107 - 112	74 - 79
XL (16)	112 - 117	79 - 84
2XL (18)	117 - 122	84 - 89
3XL (20)	122 - 127	89 - 94
4XL (22)	127 - 132	94 - 99

Size	Hip	Waist
XS (8)	36 - 38	23 - 25
S (10)	38 - 40	25 - 27
M (12)	40 - 42	27 - 29
L (14)	42 - 44	29 - 31
XL (16)	44 - 46	31 - 33
2XL (18)	46 - 48	33 - 35
3XL (20)	48 - 50	35 - 37
4XL (22)	50 - 52	37 - 39

Bodysuits, Camis & Chemises

CM IN

Size	Hip	Waist	Underbust	Cup
XS (8)	92 - 97	59 - 64	62 - 67	AA - B
S (10)	97 - 102	64 - 69	67 - 72	A - C
M (12)	102 - 107	69 - 74	72 - 77	B - C
L (14)	107 - 112	74 - 79	77 - 82	B - D
XL (16)	112 - 117	79 - 84	82 - 87	C - D

Size	Hip	Waist	Underbust	Cup
XS (8)	36 - 38	23 - 25	24 - 26	AA - B
S (10)	38 - 40	25 - 27	26 - 28	A - C
M (12)	40 - 42	27 - 29	28 - 30	B - C
L (14)	42 - 44	29 - 31	30 - 32	B - D
XL (16)	44 - 46	31 - 33	32 - 34	C - D

Soft Cup Bras

CM IN

Band Triangle Cup
UK/USA	30	32	34	36	38
AUS	8	10	12	14	16

Underband (cm)
	62 - 67	67 - 72	72 - 77	77 - 82	82 - 87
A	S	S/M	M	L	XL
B	S	S/M	M	L	XL
C	S	S/M	M	L	XL
D	S	S/M	M	L	XL

Underband (in)
	24 - 26	26 - 28	28 - 30	32 - 34	34 - 36
A	S	S/M	M	L	XL
B	S	S/M	M	L	XL
C	S	S/M	M	L	XL
D	S	S/M	M	L	XL

Bra size calculation chart

CM IN

UK/USA	30	32	34	36	38
AUS	8	10	12	14	16

Underbust Measurement (cm) Measure firmly around ribcage, directly underneath breasts.
	62 - 67	67 - 72	72 - 77	77 - 82	82 - 87
Overbust Measurement (cm) Measure loosely around fullest part of bust.
AA	72 - 75	77 - 80	82 - 85	87 - 90	92 - 95
A	75 - 77	80 - 82	85 - 87	90 - 92	95 - 97
B	77 - 80	82 - 85	87 - 90	92 - 95	97 - 100
C	80 - 82	85 - 87	90 - 92	95 - 97	100 - 102
D	82 - 85	87 - 90	92 - 95	97 - 100	102 - 105
DD	85 - 87	90 - 92	95 - 97	100 - 102	105 - 107
E		92 - 95	97 - 100	102 - 105	107 - 110
F		95 - 97	100 - 102	105 - 107	110 - 112
G			102 - 105	107 - 110	112 - 115
H			105 - 107	110 - 112	115 - 117

Underbust Measurement (in) Measure firmly around ribcage, directly underneath breasts.
	24 - 26	26 - 28	28 - 30	30 - 32	32 - 34
Overbust Measurement (in) Measure loosely around fullest part of bust.
AA	28 - 29	30 - 31	32 - 33	34 - 35	36 - 37
A	29 - 30	31 - 32	33 - 34	35 - 36	37 - 38
B	30 - 31	32 - 33	34 - 35	36 - 37	38 - 39
C	31 - 32	33 - 34	35 - 36	37 - 38	39 - 40
D	32 - 33	34 - 35	36 - 37	38 - 39	40 - 41
DD	33 - 34	35 - 36	37 - 38	39 - 40	41 - 42
E		36 - 37	38 - 39	40 - 41	42 - 43
F		37 - 38	39 - 40	41 - 42	43 - 44
G			40 - 41	42 - 43	44 - 45
H			42 - 43	44 - 45	46 - 47

Currency

Currency